GAY ISSUE 1 is a publication on sociological studies and focuses on the condition of African-American homosexuals in the 21st century. Scientific/mathematical aesthetics acts as a hierarchical and organised database of collected testimonies. The sociological investigations presented in the book appear as a tribute and a continuity of James Baldwin's thoughts on homosexuality and plural identities.

Prep 701 is a photographic manual on how to take the drug Prep. This preventive treatment for people who are highly exposed to HIV requires special attention: for sexual intercourse four doses of the drug are necessary. The edition functions as a guide story. The pictures illustrate a sexual intercourse during which the drug is used. The aesthetics provided by the photographs and the processing of the images evoke sexuality and sensuality. The colour coding and serigraphic printing are a nod to Actup: the first association to fight against AIDS.

GAY ISSUE 2 is a publication on sociological studies and focuses on the condition of African-American homosexuals in the 21st century. Scientific/mathematical aesthetics acts as a hierarchical and organised database of collected testimonies. The sociological investigations presented in the book appear as a tribute and a continuity of James Baldwin's thoughts on homosexuality and plural identities.

Lineara light is a grotesque monolineal sans serif with round and generous proportions. The typography draws its identity and proportions from unusual and geometrical forms observed in architecture. It breaks away from an overly conventional and academic design, to give a new effect and to allow or users to generate more interesting graphics with this typography.

Study on the architectural project comprising five residences designed by Roger Anger. This work proposes to analyse and interpret the architect's vision. The Auromodele project takes place in an experimental city north of Pondicherry in India called Auroville. This city created by Mirra Alfassa is a place of universal community life, where "every man and woman would learn to live in peace, in perfect harmony, beyond all political beliefs, opinions and nationalities". The spiritual dimension must reason in the environment and particularly in the dwellings. Roger Anger's architectural approach is explained through his modernist and more sculptural vision of the place. Split in two, the edition explains Roger Anger's architectural approach in two parts. In the first stage, the 5 residences are the subject of technical studies according to strict rules dictated by a modern/functional teaching of architecture from the 1950s. A rational and dramatic vision of construction. In a second phase, the architect's mental projections of the interiors are more organic, more complex and less constrained by techniques or by the rules imposed by the available resources. In his thinking Roger Anger wanted to combine sculpture and free the forms usually constrained by modern/functional and standardised rules. He is one of the protagonists of postmodernism thanks to his vision of a unique, sculptural architecture.

Walter Regular is a modern study of the classic forms of the ITC Clearface typeface designed by Morris Fuller Benton for American Type Founders in 1907. Walter regular has been redesigned for presentation in fashion magazines. I wanted to reinvest the characteristics of the ITC. I wanted a warm and curved design, showing the influence of the Arts and Crafts movement, and organic design. Walter is inspired but stands out thanks to a slight contrast and round serifs that allow him to establish his own identity.

Gender Fluid is a campaign that aims to raise awareness of non-binary gender. The campaign is to be deployed in different media and the project is intended to be presented at events concerning gender equality and acceptance of all genders. This video project tries to explain the non-binary gender, more specifically, through clothing and other ostentatious signs such as make-up. The contemplative and poetic points of view allow us to introduce the subject of sentimentality. The image is accompanied by a text composed in Floral regular, an exclusive typography for the identity of the project.

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Guimard is a serif font with serifs and few contrasts. Its design is in keeping with the organic and floral design initiated by the art nouveau movement. The calligraphic and round aspect refers to the lettering of Peter Berhens for AEG's global communication realised in the 1907s. The text version allows for use in a small body, while the high-contrast display version is intended for use in a larger size. The name of this family refers to the major exponent of Art Nouveau in France: the architect Hector Guimard.

White mountain is an image edition on Pionen: a Swedish data centre located near Stockholm. The still lifes that make up the book evoke the relationship between an artificial/reconstructed nature and the technological/informatic universe of the place. This publication presents this storage centre, mixing fiction and reality, as a future national monument.

Pensées engagés" is a committed newspaper that questions the notion of ecosocialism. Eco-socialism is a little known movement that aspires to change consumerist and productivist mentalities through the strengthening of human relationships. This manifesto journal aims to simplify the ideas of Michael Lowe, the main initiator of the movement, and thus make them more accessible. In order to translate and materialise these thoughts, the journal is divided into three chapters (social, democratic and ecological planning). For each chapter quotes are used and composed in dynamic layouts that aim to graphically materialize the symbol of oral language. The ecosocialist discourse defended by the quotations is superimposed and erases the texts that explain the foundations of the capitalist discourse capitalism.

Following a workshop in Los Angeles given by Brian Rottinger. We have created a fanzine collection on surf thermals. I worked on notions of movement and translate the relationships between wind and wave dynamics. The abstract compositions and the graphic momentum refer to comics and comic books which are an important heritage of American pop culture.

L'abécédaire du son is a book of various articles, interviews and lyrics by artists from the French rap scene.

Auto is a magazine that presents the artistic production of 5 self-taught creative people. The aim is to list 5 approaches to design and art in general (industrial design, fashion design, art) and describe, for each one, an emblematic project representative of their work. The photos of each project attempt to visually retranscribe the universe of each creative artist, while the interviews provide exhaustive explanations of the uniqueness of these self-taught approaches.

This graphic map is an analysis of Quentin Tarantino's film Les nuits salopards. Each piece of data is presented in the form of pictograms and is arranged around a chronological timeline. The expressive graphic language from the comic strips underlines the violent and comic character of the film. Violence and vulgarity are the objects of a pictographic transcription which is articulated in an animated and agitated composition.

This graphic map is an analysis of Quentin Tarantino's film Les nuits salopards. Each piece of data is presented in the form of pictograms and is arranged around a chronological timeline. The expressive graphic language from the comic strips underlines the violent and comic character of the film. Violence and vulgarity are the objects of a pictographic transcription which is articulated in an animated and agitated composition.

This graphic map is an analysis of Quentin Tarantino's film Les nuits salopards. Each piece of data is presented in the form of pictograms and is arranged around a chronological timeline. The expressive graphic language from the comic strips underlines the violent and comic character of the film. Violence and vulgarity are the objects of a pictographic transcription which is articulated in an animated and agitated composition.

This graphic map is an analysis of Quentin Tarantino's film Les nuits salopards. Each piece of data is presented in the form of pictograms and is arranged around a chronological timeline. The expressive graphic language from the comic strips underlines the violent and comic character of the film. Violence and vulgarity are the objects of a pictographic transcription which is articulated in an animated and agitated composition.

Squatting is a book that explains the squatting movement in the 80s in London through an immersive and iconographic reading of the subject. Following the passing of Margaret Tatcher's "Right to Buy" law, Great Britain is going through one of the biggest housing crises in its history. After the purchase of low-rent housing by real estate developers, the middle classes were evicted. Squatting became more democratic and the population moved into unoccupied housing. This social and political movement is explained through a sequence of archival and generated images that retranscribe the feeling of community alienation developed among the working classes. The graphic information is dense, darkens and acts as an illustration of the climate of tension, urgency and revolt.

Graphic design shapes consciousness through images. Indeed, we are confronted with visual messages every day. These printed or projected images occupy the urban space, in public transport corridors, facades, newspaper pages, websites, etc. The public space is a real space for the propagation of ideas, they are sometimes commercial, sometimes of public utility or committed. In these millions of imposed visual messages, some images push to excessive consumption and participate in a visual pollution that loses the gaze and directs it towards a consumerist ideology while others question the viewer.For me, the graphic designer is a reader, a writer, who invents and invites the reading of graphic forms, signs and combinations of signs. In my opinion, the graphic designer must, through his practice, improve relationships and relations between human beings, improve the quality of the gaze, make things readable when necessary, and re-invent his formal vocabulary and grammar. Graphic design is a field of expression at the service of a demand, it implies mastering the language and the meaning of forms, their use and their mode of diffusion. In this sense, the mastery of a technique or a language may be necessary to the organization or has a cause, the graphic designer is responsible for his actions and images. The role of the graphic designer is to understand the ideas, the values he supports by participating in their shaping...

I’m Arthur Seguin, I was born in 1997 in Paris, and I’m currently studying Graphic Design in ECAL (Switzerland). I’m a multidisciplinary designer working in the fields of Art, Fashion, Music and Culture. I like to make books, magazines, create posters and draw letters.
All typefaces, custom, lettering available on request.

EDUCATION
2020 2017 2016 2015
Bachelor in Graphic design at ECAL, Lausanne BTS at ENSAAMA, Paris Intern at Polen Studio, Rennes (2months) Baccalauréat with honnors
PUBLICATIONS
2020/19 2019 2018 2017 2015
OFF-LINE Mag Stockaster in use ECAL Half-Time ECAL Graphic Design, Milan Fanzine FIRM’ZINE
WORKSHOP
2020 2019 2018 2017 2017
ARK Amsterdam Feixen Studio DIA studiop Spin studio Nicolas Haeni & Robert Huber
Contact
arthur.seguin1@gmail.com +41 74 24 82 74
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